San Mateo County’s QRIS Communications Planning and Execution

THE BIG PICTURE When San Mateo County developed a Quality Rating and Improvement System, they enlisted the help of VIVA Strategy & Communications to ensure their efforts were underpinned by strong branding and strategic communications. THE BACKGROUND San Mateo County’s early learning system is a collaborative effort composed of San Mateo County Office of Education,…

Friday C.A.F.É. Branding and Communications

THE BIG PICTURE VIVA met the end-to-end communications needs of the San Mateo County Friday C.A.F.É. program by creating a new logo, an introductory presentation, and a suite of marketing collateral. Friday C.A.F.É. used these materials to attract and support professionals involved in enhancing family-school connections and engaging families in their children’s learning. THE BACKGROUND…