Los Angeles County’s QRIS Cost Modeling

THE BIG PICTURE VIVA Strategy + Communications completed a cost model for Quality Start Los Angeles (QSLA) to support them in better understanding the cost of implementing their QRIS model and begin sustainability planning. THE BACKGROUND Los Angeles County has a long history of implementing quality improvement activities, including operating two different QRISs. With the…

Quality Counts San Mateo QRIS Educator Kits

THE BIG PICTURE VIVA designed and coordinated the production of customized educator kits tailored to the specific needs of early educators joining Quality Counts, the San Mateo County Quality Rating and Improvement System (QRIS). High-quality promotional items were curated into branded boxes with custom communications materials that welcomed providers to the program, directed them to…

First 5 Sonoma County Read Talk Play Social Marketing Campaign: Marketing Plan and Brand Strategy

THE BIG PICTURE VIVA developed a marketing plan and brand strategy for a social marketing campaign that blended community outreach and partnerships with grassroots social media content to meet parents where they were already seeking parenting information—in the community and online.   THE BACKGROUND First 5 Sonoma County recognized the importance of the attachment between…

Bay Area Quality Early Learning Partnership: Policy and Recommendations

THE BIG PICTURE VIVA researched, wrote, and designed a suite of tools to share achievements and lessons learned from the Bay Area Quality Early Learning Partnership and promote the partners’ vision and policy recommendations for California’s quality early learning system.   THE BACKGROUND The Bay Area Quality Early Learning Partnership has been a four-year regional…